New York's Premier Luxury Salon

Where Beauty Meets Luxury

Step into a world of refined beauty. Expert hair artistry, transformative skincare, luxurious spa therapies, and exquisite nail services — all in one breathtaking space.

4.9 Google Rating
12,000+ Happy Clients
10+ Yrs Excellence
Velvet Rose Salon interior — luxury hair station
Best Salon
NYC Award 2024
Now Open
Mon–Sat 9AM–8PM
Luxury beauty treatment
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142 W 72nd St, Upper West Side, NYC
Mon–Sat 9AM–8PM  |  Sun 10AM–6PM
+1 (212) 555-0182
Free Consultation with Every Booking

Our Signature Services

Eight luxury treatments crafted by certified specialists using only the finest professional-grade products. Every session is a bespoke experience.

Hair color service Hair

Hair Color & Balayage

Hand-painted dimensional color crafted by master colorists. Balayage, highlights, ombre, and full color — all with deep conditioning.

Haircut and styling Hair

Haircut & Blowout

Precision cut tailored to your face shape and lifestyle, with a scalp massage and professional blowout styling included.

Luxury facial treatment Skin

Signature Velvet Facial

Our premium 7-step La Mer facial — deep cleansing, exfoliation, LED therapy, and custom serums for visible, radiant results.

Hot stone massage therapy Massage

Hot Stone Massage

Smooth heated basalt stones melt deep muscle tension. Combined with aromatherapy for profound relaxation and pain relief.

Luxury nail art and manicure Nails

Spa Manicure & Nail Art

OPI gel manicure with cuticle care, hand massage, and your choice of classic finish or intricate nail art design.

Lash lift and brow lamination Brow & Lash

Lash Lift & Brow Lamination

Wake up polished every day. Lifted lashes and defined brows without extensions — results last 6–8 weeks.

Keratin smoothing treatment Hair

Keratin Smoothing

Say goodbye to frizz with our professional keratin treatment. Silky smooth results that last 3–5 months.

Bridal beauty package Bridal

Bridal Beauty Package

Complete bridal experience from trial to your wedding day — hair, brow and lash, and full touch-up kit included.

View All Services & Pricing
Velvet Rose Salon interior Luxury beauty treatment
10+ Years of Luxury
Our Story

Born from a Passion for Artistry

Velvet Rose was founded in 2015 by Elena Marchetti, a master colorist trained in Paris and Milan. Her vision was simple: create a sanctuary where world-class technique meets genuine care.

What began as a boutique studio with three chairs has grown into a full-service luxury salon employing eight specialist artists. We partner exclusively with Kérastase, Olaplex, La Mer, and Dermalogica.

Founded 2015 by award-winning colorist Elena Marchetti
Over 12,000 clients served across a decade of excellence
Exclusive luxury professional product partnerships
Certified in advanced color, skin, and wellness techniques
Meet the Team View Our Work
12,000+Clients Served
10+Years Open
8Specialists

NYC's Most Trusted Luxury Salon

We combine Parisian training, luxury products, and a genuine commitment to your happiness — every single visit.

Award-Winning Team

Best Luxury Salon NYC 2024. Eight certified specialists trained in Paris and Milan.

Luxury Products Only

Kérastase, Olaplex, La Mer, Dermalogica. Never anything less than the finest.

100% Satisfaction

Not happy? We rebook you within 7 days at no charge. Your happiness is our priority.

Personal Attention

Every appointment begins with a complimentary consultation with your specialist.

Expert beauty specialist
4.9 Google Rating Based on 680+ verified reviews

Your Journey to Transformation

1

Book Online or Call

Reserve your preferred specialist and time — online, WhatsApp, or phone. We confirm within 2 hours.

2

Free Consultation

Your stylist begins with a personalised consultation to understand your vision and goals perfectly.

3

Luxury Treatment

Sit back and relax with complimentary beverages while our specialists work their magic.

4

Leave Transformed

Walk out feeling and looking your absolute best — with aftercare guidance to maintain your results.

What Our Clients Say

Over 680 five-star reviews on Google. Here's what some of our most loyal clients have shared.

"

Velvet Rose is the only salon I trust with my hair. The balayage they created looks so natural and dimensional — I receive compliments every single week. The atmosphere is pure luxury.

Sophia Hartwell
Sophia Hartwell
Hair Color Client — Manhattan
"

I came in with serious tension from months of work stress and left feeling like a completely different person. The hot stone massage was deeply therapeutic — I booked my next appointment before walking out.

Natasha Russo
Natasha Russo
Massage Client — Miami

Book Your Luxury Experience Today

All bookings include a complimentary consultation. We respond within 2 hours. Walk-ins welcome subject to availability.